Automating VIN link process with OCR Technology Integration and Seamless Document Management System for Insurance Brokers

AIM (Avon Insurance Management) is a insurance brokerageproviding comprehensive coverages to vehicles and driversacross Canada. As one of the leading insurance providers,they process hundreds of policy applications and updatesdaily, requiring accurate vehicle and driver information forproper risk assessment and pricing. Their commitment tooffering competitive rates while maintaining thoroughunderwriting standards demands efficient access to currentvehicle data.

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Challenges and Problem Statement

AIM Insurance faced significant operational inefficiencies in their vehicle informationmanagement process:

Manual Processing Burden

  • Staff had to manually download driver and vehicle reports

  • Information had to be manually entered into CRM from downloaded PDFs

  • High risk of data entry errors and information discrepancies

Customer Service Limitations

  • Delayed policy updates due to manual processes

  • Inability to quickly access current vehicle information during client calls

  • Repeated requests to clients for information already available in reports

Business Impact

  • Excessive time spent on administrative tasks

  • Increased risk of undisclosed or outdated vehicle information

  • Reduced staff productivity and customer satisfaction

  • Processing bottlenecks during high-volume periods

Solution

Automated VIN Link API Integration

  • Implemented API-driven solution to automatically request new reports when VIN/driving license information is added or updated

  • Developed OCR scanning technology to extract all field values from reports with high accuracy

  • Integrated AI-based data extraction for handling unstructured data, continuously improving accuracy

    Seamless Document Management

    • Created intelligent document routing to automatically save PDF reports to client folders in Zoho WorkDrive

    • Implemented notification system to alert relevant team members of updates

    • Developed version control system to track historical reports for the same vehicle/driver, maintaining complete audit history

      Workflow Automation

      • Automated task creation for CSRs to verify pulled information for policy changes

      • Integrated with policy change forms to pre-populate fields with the latest vehicle information

      • Eliminated need for manual data entry and verification steps

        Analytics Dashboard & Reporting

        • Created comprehensive dashboard to track report usage metrics

        • Monitored report requests by user and client

        • Analyzed frequency of reports and identified patterns for process optimization

        • Tracked system performance and accuracy metrics through error logs for continuous improvement

          Cross-Platform Integration

          • Connected VIN Link with multiple systems including IBC Dash, Zoho CRM, Zoho Catalyst, Zoho Creator, and Zepto Mail

          • Ensured consistent data across all platforms and applications

            Our Process

            How to get started?

            Our Simplified 3-Step Service Process

            1
            Consultation and Customization

            Begin with a discovery call to help us understand your business, biggest pain points and time consuming processes.

            2
            Implement

            Next, we customize Zoho applications and integrate Zoho applications with your existing industry-specific systems to align perfectly with your operational goals and processes.

            3
            Track Progress

            After implementation, we continuously monitor the performance against the set milestones and tasks through Zoho Projects

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            Result

            Time Efficiency

            • Eliminated approximately 80-90 hours of manual work weekly

            • Reduced processing time from 10 minutes per record to near-instantaneous updates

              Data Accuracy

              • Virtually eliminated manual data entry errors

              • Ensured complete and current vehicle information for all policies

              • Maintained comprehensive version history for compliance and audit purposes

                Operational Improvements

                • Eliminated dependency on keying assistants

                • Streamlined policy processing workflow

                • Enhanced customer service with immediate access to current vehicle information

                • Improved data-driven decision making through analytics dashboard

                  Business Scalability

                  • Successfully handles 100-200 policy creations/updates daily

                  • Completed implementation in just 15 days

                    Zoho Apps Used

                    Business Impact

                    Automated

                    Automated 80–90 hours of manual work weekly

                    Reduced policy

                    Reduced policy processing time to few seconds

                    Eliminated data

                    Eliminated data entry errors and compliance risks

                    Improved

                    Improved customer service with instant data access

                    Enabled scalable

                    Enabled scalable operations and faster decision-making

                    Business Impact

                    Complete visibility

                    into true product costs

                    Real-time financial

                    decision-making capabilities

                    Improved
                    quality

                    control through data-driven insights

                    Enhanced customer

                    satisfaction with faster refund processing

                    Business Impact

                    Unified view of customer data across sales, service, and operations teams.
                    42% improvement in average response time
                    35% faster query resolution
                    25% increase in first-contact resolution rate
                    Provides a cohesive environment for all business functions
                    Zoho Smart Business

                    "The VIN Link integration has transformed how we manage vehicle information across our organization. What used to consume hours of our staff's time is now handled automatically with greater accuracy than we ever achieved manually. Our CSRs can now focus on providing exceptional service rather than data entry, and our clients appreciate that we have their current information readily available during calls. This solution has been a game-changer for our operational efficiency."

                    — Dan Avon, President, AIM Insurance

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